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Nat Crombie

Head of Brand

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With more than 20 years’ experience across branding, marketing and creative direction, Natalie has built her career helping businesses shape brands that feel authentic, purposeful and commercially strong. As Head of Brand for RM, Natalie oversees brand strategy, positioning and marketing across RM Developments, RM Capital and RM Property, shaping the group’s presence across development, investment and property. Working closely with leadership and project teams, Natalie ensures the brand reflects the quality of the work delivered, connects with investors and communities, and supports long-term growth.

Her experience includes leading transitions, supporting national and international partnerships, and providing hands-on training during global business rollouts. She is known for her collaborative approach, attention to detail and genuine commitment to seeing businesses succeed. A long-standing advocate for the Sunshine Coast business community, Natalie served for 10 years as Marketing Chair of the Sunshine Coast Business Women’s Network and remains passionate about supporting women in business, local sporting clubs, creative industries and community initiatives across the region.

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